Sephora. You perfectly pissed off the majority of your customers. But I’m sure the never ending complaints via phone and email, clued you in pretty quickly. Yes. I’m talking about the “Extrodinary Rewards” that were released today. Or should I say last night? I’m not sure, since they were released in the middle of the night, the wee hours of the morning.
So here’s my issue. I’m a VIB Rouge member. That means I spend an embarrassing amount of money at Sephora. You would expect that this level of membership would mean you were informed of all special events, promos, and sales. Not the case. I never received a single email about the “Extrodinary Rewards“. I found out about them on Instagram and through a little research. I kept waiting for my email. It never came.
Even if I had received an email, it wouldn’t have made much of a difference because they didn’t give away any details. Sephora simply said to check the Rewards Boutique in the coming days. Great. Thanks, Sephora. It’s more of the point that I spend lots of money at your store, but I get overlooked and don’t receive emails. Leave it to the masterminds, to somehow hack the html code (or something), to figure out that the release date was going to be May 5th. That’s the rumor, but either way SOMEONE, SOMEHOW, did indeed figure out the date.
That brings me to my next complaint. Because the date was released (or leaked), some people waited up ALL night to get a reward. ALL NIGHT. Then, as it turns out, the rewards could not be shipped to Canada. ARE YOU
FUCKING KIDDING ME?!?!!? So after all of that hype, all of that effort, and all of that time, some people couldn’t even redeem the rewards?!?!?!?!?!
As if that wasn’t enough, I got an email at 9:17 am (this morning, May 5th) from Sephora saying that they had released the rewards and to hurry to grab some as quantities were limited. But the kicker here is that 1) all of the rewards had been sold out for hours by this point, and 2) I’m Canadian and they wouldn’t have shipped to me anyways!!! Sephora, WHY are you rubbing all of these beautiful, unattainable rewards in my face?!?!
So no emails for me. No rewards for me. And apparently no rewards for basically anyone else either. I’m extremely pissed off with Sephora. And this isn’t the only reason. I have been Rouge since December and still haven’t gotten an email with a single Rouge exclusive gift with purchase. I used to see these all the time on other blogs when I was just a VIB. I would even buy some of the free gifts on eBay because they were so great (Buxom Lippie Trio, Fresh 4 piece set, etc.). That was one of the things I was looking forward to the most when I finally reached “The Top“. I’m nearly halfway through the year, and have yet to see an exclusive free gift with purchase. Another big factor, is the amount we have to spend to get free gifts or samples. Americans spend $35 USD, us Canadians have to spend $50 CAD. It’s been like this for years, even when the dollar was pretty much identical (give or take a cent or two) for both country’s. But there is more! Make your Canadian order online, and you will only be awarded your rewards points based on the AMERICAN price. The bigger the order, the more points you lose. Sometimes it is worth it to take the points cut based on free offers, but most of the time, it’s most beneficial to buy your products in store. If you need another reason for why I’m hating so hard, Canadians can’t use gift cards online! Often products are released online early, exclusively for Rouge members. If you have a gift card, you can forget about getting that product early, and you will have to wait until it’s released in store for everyone else.
If you are Canadian, or just a frequent reader of my blog, you know about the Shopper’s Optimum Rewards program. I did the math and if I stick to buying only during bonus events, like 20× The Points, and redeem my points only during Super Spend Events, I can get $290 CAD in product after spending only $600 CAD. That’s nearly a 50% return!!! Why would I spend that money at Sephora when I get barely anything back for my loyalty? When they leave me out of emails? When they release rewards in the middle of the night in such small quantities. I think I’ll be taking the majority of my beauty spending to Shopper’s/Murale. They give lots and lots of notice about events and rewards. Hell, they even publish it every week in a flyer!!
So Sephora, this is my “it’s not me, it’s you” speech (this and the email I sent this morning – haha!). Get your act together before my Rouge expires in December. Otherwise, I will be happy to be nothing more than a BI to you. And I’ll only stop in for my free bday gift. Did I make myself clear!??